Email Jumpstart
Program Overview
Email is among the most effective, and cost-efficient forms of marketing for restaurants. According to the Direct Marketing Association, it returns $42 for every dollar spent. Yet, working with over 40,000 restaurant locations, we understand that planning a successful program can seem a daunting task. That’s why we have developed the Fishbowl JUMPSTART Program. Our process streamlines the time and energy required to become an email marketing expert. It is a version of the process we use with our existing clients, which has helped them drive more than 60 million guests and billions of dollars in sales.
Over the next six weeks, you will receive a series of messages from Fishbowl, one for each step in the JUMPSTART process. The content is a quick read, but the ideas are quite powerful.
Week 1Planning:
Week 2THE BASICS:
Week 3BEST PRACTICES:
Week 4ANALYSIS:
Week 5
FINE TUNING: Week 6THE AFTERMATH:
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