Fishbowl

Sales and List Growth, Together at Last

Fishbowl Guest Acquisition helps restaurants generate new sales, while driving guest database growth. It leverages online advertising and social media promotion to seek out and acquire new restaurant customers. This turnkey solution is entirely pay-for-performance, charging a low, fixed fee for each new guest added to the database. When used alongside Fishbowl’s existing email and database solutions, the result is a new kind of self-sustaining, restaurant marketing engine.

Guest Acquisition presents advertising capabilities that other mediums just can’t offer. Reach only your most valuable prospects with sophisticated profile and content targeting. Enhance your campaigns on the fly, using real-time performance data. Most importantly, pay for opt-ins, instead of impressions.

Guest Acqusition Overview

 Guest Acquisition Benefits

Benefits of Fishbowl Guest Acquisition

  • Immediately establish an online presence for your brand,
    on premium sites like Facebook, The New York Times, Movietickets.com and Orbitz
  • Generate millions of impressions, but only pay for opt-in members
  • Sophisticated targeting allows advertising to focus on only the most valuable prospects
  • Campaigns are 100% measurable
  • A fully-managed solution that takes care of ad creative, database management and performance reporting.

Great Eats

There has always been strength in numbers. Fishbowl’s GreatEats.com   leverages this power of the collective to drive down guest acquisition costs for your restaurant. GreatEats.com   gathers high-quality, geo-targeted offers from Fishbowl restaurants, creating a destination to attract customers.

GreatEats.com   uses a combination of online advertising, organic search and viral sharing to bring prospective customers to your restaurant’s listing. The system leverages your existing Welcome Offer to entice visitors to opt into your email club. The solution is completely turnkey.

 Guest Acquisition: Great Eats

Guest Acquisition Channels

Guest Acquisition Channel Summary:

Fishbowl’s solution is able to manage a number of online channels on your restaurant’s behalf. Based on factors including your food concept, target audience, and location, we are able to strategically plan a mix of advertising platforms to maximize results.

  • Cost-Per-Lead Networks
  • Social Networks
  • Display Networks
  • Affiliate Networks
  • Mobile / Smartphone
  • Search Marketing
  • Email
  • Retargeted Marketing

 

Convert Dine-In Guests to E-Club Members